This is a link to part of an ongoing series I’m doing over at my Engaging Conflicts blog reviewing Robert Cialdini’s new book, Yes! 50 Scientifically Proven Ways to be Persuasive. The book lists 50 strategies, and I will be reviewing each.

Way to Be Persuasive #4.
When persuasion might backfire, how do you avoid the magnetic middle?

This is a link to part of an ongoing series I’m doing over at my Engaging Conflicts blog reviewing Robert Cialdini’s new book, Yes! 50 Scientifically Proven Ways to be Persuasive. The book lists 50 strategies, and I will be reviewing each.

Way to Be Persuasive #3.
What common mistake causes messages to self-destruct?

This is a link to part of an ongoing series I’m doing over at my Engaging Conflicts blog reviewing Robert Cialdini’s new book, Yes! 50 Scientifically Proven Ways to be Persuasive. The book lists 50 strategies, and I will be reviewing each.

Way to Be Persuasive #2.
What shifts the bandwagon effect into another gear?